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We at Styled UP by Elle Watkins Rude are true artists, and collectively we have been exposed to the most luxurious facets of the industry, empowering us with the most discerning eye.

We use this “eye” to create a high style interior for our clients, regardless of the investment range. 

what we do

what makes us different

interior design 

elevated interiors for everyone

Our approach is simple… we meet with our clients in their space to gain a true understanding of how they live and what they love. We discuss everything from where they like to drink their coffee in the morning to how often their mother-in-law visits to assess their needs in the space. 

Punch list design items are discussed, and then a design agreement that is tailored to the client's specific needs is presented. A design bank of hourly time is collected before the project commences.

Every client is different: some clients want full scope, turn-key design, and others just need a little help selecting paint colors. No matter how, we are happy to help.  

our approach


Principal interior designer + owner of styled up interior design firm & the elle watkins rude collection

My mother was an interior designer who graduated from High Point University’s Interior Design program, which is where I got my intro to the industry. I studied interior design at East Carolina University. My 20 years of experience in the industry ranges from serving everyday families with a la carte interior design items to turn-key luxury residential projects. Let’s just say that I understand champagne taste, just as well as I understand a beer budget. I believe everyone deserves to live in a beautiful, stylish, comfortable home!

As an entrepreneur, mother, and wife, I completely understand how hard it is for families to prioritize their interior needs. I pride myself in being flexible and accommodating because I find it truly rewarding to serve up my artistic talents to their delight. 

I love people and I love the arts!

hey, i'm Elle

Design is in my blood.

North Carolina born and raised around traditional southern hospitality, I was bred to be a generous hostess. With my culture, upbringing, and education, I decided to set my sights on travel to see where it would lead me. After several years of working for major cruise liners as a “Port Shopping Expert” helping guest source fabulous finds in the ports of call, I found myself docked in Fort Lauderdale and knew I was home.

I settled here and became the design director for a national furniture retailer. From there, I moved on up to freelance designing with personal clients and then had the pleasure of managing multi-line showrooms at The Design Center of The Americas, DCOTA.

This was incredible for my career, as I worked closely with the top interior designers in Florida on their amazing high-end projects for 12 years. When my daughter Kai was born, I returned to entrepreneurialism and started building two businesses: Styled Up, and Rodan+ Fields premium skincare.

I also founded a group for other women in the area to soundboard off each other and network, called Fort Lauderdale Female Entrepreneurs. I just love life and I wake up excited to go to work every day. For that, I feel VERY blessed. Throughout my career, I have learned that most families would never entertain the idea of an interior designer, as they assume that it is out of their budget or are intimidated by the idea. If that is you, then come to Mamma! My passion and mission is to help you. No project is too large or too small for Styled UP. 

My mother always said, “You have the eye.”

meet the team

owner and principal designer


Elle’s industry experience includes retail design consultation management, representation of 50+ trade only resources, managing the Florida territory for multiple showrooms in the DCOTA, and working with her personal interior design clients for upwards of 20 years. 

accounts manager

Melissa Kaiserian

Melissa first began her relationship with Styled UP as a client. After completing several projects together, she was offered the position of Accounts Manager and has become a true asset and team player. She supports purchasing, customer service, and the needs of all vendor and client accounts.

Interior Designer 

Maribeth Watkins Scanlon 

Our Mother and Interior Designer boasting upwards of 30 years of experience. Maribeth specializes in renovation, and custom drapery and bedding design. 

Creative Sound Board 

Robert Palmer Watkins 

An artist in every sense of the word. When Rob isn’t acting/filming or producing original music, his passion project is to collaborate in the family design projects and sound board on all creative decisions.  

design team

Meghan Fischer

 Born with an eye for design, Meghan's talent and taste has fit into the company's evolving need for design support on select projects. Meghan also brings us a wealth of experience from her lengthy career in supply chain.

Photography & Productions 

Luis Feliz 

His talent in capturing the perfect shot of our completed projects is why we love him! Luis produces our professional video and photography needs for our clients and our business. 

stay in the loop

Don't miss our virtual and live design events!

you deserve to live in style


Whether you are ready to reupholster a sofa or build your dream home, we are here for you.

     It all starts with one complimentary conversation. 

For more style + design

follow @ellewatkinsrude